Wallet · Merchant guide
A Dynamic Voucher is a reward that quietly loses value on a schedule. It starts at the amount you set and drops by a fixed amount at a set interval, so the sooner a customer acts, the more they get. That is how you turn “maybe later” into “walk in now”.
Sooner is worth more
The voucher opens at your starting value and ticks down (for example $1 every hour), so a customer who acts now beats a customer who waits. Urgency without a hard deadline.
Turn subscribers into customers
Built to move people off your list and through the door with a quick purchase, though they reward existing customers and members just as well.
Your exposure is capped
Maximum Budget sets the most the whole campaign can ever pay out. Once redemptions have spent it, the voucher stops paying, no matter how many more people open it.
How the value drops
You set three things and the platform does the counting: the Starting Value each customer opens at, the Decrease Amount (how much value comes off each step), and the Frequency (how often a step happens, in minutes, hours, days or weeks). Set $10 starting, $1 decrease, every 1 hour, and a customer who opens it in the first hour sees $10, an hour later $9, and so on. The clock is the reason to act.
Two numbers are easy to mix up, so keep them straight:
Starting Value (per customer)
What one person’s voucher is worth the moment they open it, before the schedule has taken anything off. Every customer starts from this same value.
Maximum Budget (whole campaign)
The total you are willing to pay out across everyone. It is your ceiling, not any one person’s reward. When redemptions add up to it, the campaign ends.
The journey a Dynamic Voucher takes
You set it up
Build the voucher and its schedule
Give it a Title, a Date Range, a Starting Value, a Maximum Budget, and the decrease schedule (Decrease Amount plus Frequency). Pick a Payment Design so it matches your brand in the wallet, then click Create.
You send it out
Put it in front of people
Once created, use Send to Customers to push the voucher to your list by text, or share its wallet link. This is the moment the countdown starts to matter.
The clock ticks
Value decreases on the schedule you set
From the start time, the value comes down by your Decrease Amount at your chosen Frequency. Whoever acts first gets the most, which is the whole point.
Creating a Dynamic Voucher
You build it from a handful of fields in the create form. Keep the Title descriptive: it is how you tell campaigns apart in your Open list and your reporting.
| Field | What it does |
|---|---|
| Title | Names the campaign, for example “Tuesday Lunch Rush”. This is the label your reporting is grouped by. |
| Date Range | The start and end date and time for the campaign. |
| Starting Value | What each customer’s voucher is worth when they open it (Per Customer). This is the amount the schedule counts down from. |
| Maximum Budget | The most the whole campaign will ever pay out. Once redemptions reach it, the campaign ends (Campaign Ends When Spent). |
| Payment Design | The look the customer sees in their wallet. Reuse a saved design so it matches your brand. |
| Notes | For your own use. Visible to others on the calendar, not to customers. |
| Decrease Amount | The dollar amount that comes off the value at each step, under Reduce Value By Time. |
| Frequency | How often a step happens: a number plus Minute(s), Hour(s), Day(s) or Week(s). |
The voucher exists once you click Create. From there you get a live Voucher Preview, a View in Your Wallet button, and Send to Customers to push it out. Your Open list shows every campaign you have created, with a toggle for archived ones, and each campaign can be Archived or Restored later.
When a value looks wrong: Calculation Summary
Because the value moves on its own, you may want to see exactly how the current number was reached. Open Calculation Summary (the small icon in the Voucher Preview title bar) for a breakdown of how the value was worked out, including whether the Maximum Budget has been exhausted. It is a troubleshooting aid: reach for it when a voucher’s value does not look like what you expected.
Reading your results
The Redemptions panel is the running record of the campaign: each claim with its date and time, its value, and its status (redeemed or refunded), totalled at the bottom. It shows the redemptions and their totals, not the individual customer behind each one; to look someone up, use the member search tools instead.
For the full picture, click Show Analysis after creating a campaign to open the performance chart.
Pro tip: Show Analysis is your scoreboard. It reviews how the campaign performed: how many messages were sent, how many were delivered, how many led to wallet views, how many vouchers were redeemed and how many were refunded, along with the value claimed by customers and the revenue generated for your business.
Good to know
Maximum Budget is a hard stop. Once redemptions have consumed the budget, the voucher stops paying out, even if the schedule would still show a value. If a voucher goes quiet, check Calculation Summary to see whether the budget is exhausted.
Starting Value is per customer, Maximum Budget is for everyone. Raising the Starting Value makes each reward bigger; raising the Maximum Budget lets more people claim before the campaign ends. Set them together.
Deactivating takes effect immediately. Archiving a voucher disables it in the customer’s wallet right away. Restore brings it back just as fast.
Why it matters
A shrinking reward gives people a reason to act today. A fixed discount can always wait until tomorrow; a Dynamic Voucher cannot, because tomorrow it is worth less. Point it at your subscriber list and cap it with Maximum Budget, and you get quick purchases on demand without ever writing a blank cheque.
Merchant guide. A plain-language explanation of how Dynamic Vouchers work, not a substitute for the terms in your agreement.