Turn Your In-Store Visitors to Subscribers by Using the QR Code Opt-in Function
Visitors are the people who are currently in the store but may or may not have purchased a product or service already. Regardless of their status, you can turn these Visitors into Subscribers by using the QR Code Opt-In Function by Wallet.
Why turn your visitors into subscribers?
Turning your visitors into subscribers would increase the chance of them being a customer in the long run because of the notifications that they would get if they have opt-in to your campaigns.
Note: Keeping your business on top of the mind of the subscriber not only entails information but it puts your business always on their mind if they think about a specific product or service.
How would you do this?
- Manage your Opt-In Sources and print out a QR code and post a hard copy of it on your front desk.
Here’s a guide on how you can manage your Opt-In Sources within Wallet: Opt-In Sources for Your Subscribers
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Offer a freebie for them to scan onto the QR code, perhaps share with them a cup of coffee, pen, or gift card in exchange for them and opt-in to become your subscriber. Of course, share the benefits of them Opting Into your list, but also remind them that they can unsubscribe anytime.
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Once you have turned these visitors into subscribers, you can then manage your SMS campaigns within your target market allowing to segregate your market gives you the opportunity to strategically align with the upcoming messages you will send to them examples of which are:
a. Send notifications with upcoming promotions
b. Send notifications about the latest events
c. Send notifications about the latest blog upload
d. Notify your subscribers of your latest Sale
Turning your visitors into subscribers doesn’t end there, we would want to turn them into Customers. Of course, Wallet has features that could make this happen.